Really enjoyed my appointment. This was the first boutique I went to and my dress was the second one I tried on! The buying process was easy. When my dress came there was a manufacturing defect. The white gown was very helpful in getting the situation resolved and I now have my defect-free dress! Very happy with my experience.

I said yes to my dream dress earlier this year, thanks to the White Gown team, 5 months later I have my dream dress arrived across the world in perfect condition.
I have to say I went to several bridal shops in New York, but this place is truly my favorite place because an owner, Laura, runs her own store, and she truly cares for me and extremely helpful throughout this journey.
This is definitely one of the best place to get your wedding gown in New York! I couldn’t recommend this place enough.

I worked with Laura and her team to find a perfect gown. Their studio is small, but still had tons of options to choose from. I provided fairly strict guidelines as to what I wanted and exactly what I didn't want. The gown I chose was exactly what I wanted and as soon as it was fitted for me, I was 100% confident it was the one. I worked with their suggested seamstress and we finished 1 week before my big day. They were easy to work and would definitely recommend them to any future brides. Thank you so much!!

I visited The White Gown twice - the first time with my sister, and then I brought my mom back to see the final contender. Ansley was SO helpful in finding dresses that fit my vision and adjusting as she got to know my preferences. I came to WG specifically because I love the Watters lines, and this boutique did not disappoint!

In the second visit, Ansley not only brought out my original choice, but she also thought of one more dress that fit my vision, and lo and behold, it was PERFECT! She (and the store owner who was also so wonderful and helpful) not only understood what I was going for, but remembered all the details between my two visits (that were more than a month apart) and helped guide me through the process with so much attention to detail and thoughtfulness. I'm so excited to get my dress and go through the fitting process!

I cannot recommend this boutique highly enough! It's so wonderful with options for everyone at so many different budget points. Thank you White Gown!

The White Gown was the third bridal shop I went to when I was dress shopping. The experience was amazing. They really listened to what I wanted and we were able to create my absolute dream dress. I would highly recommend the White Gown to anyone and everyone!

I had the most amazing experience with The White Gown. The staff were kind and gracious and extremely knowledgable, and I felt they truly went out of their way to take care of us. Thank you Laura and The White Gown! Highly recommend this lovely business!

I was excited to visit the White Gown's showroom, given the wide variety of designers they have available. My stylist, Ansley, was extremely knowledgeable, and pulled some gorgeous options for me. She was able to show me a variety of silhouettes and fabrics so I could get a sense of what I was liking and not liking. I was also very pleasantly surprised by how many dresses we were able to fit in to the appointment. Ansley was also very aware of & sensitive to timeline, and was sure to only pull options that she knew would be able to be ready by my quickly approaching date. I highly recommend working with Ansley & The White Gown!

My bridal consultant was Ansley and she was fantastic! I had a number of restrictions when looking at gowns (including getting married very soon) and after a quick consult she expertly pulled different types of gowns that were available and required minimal alterations. If you’re looking for your dress and want to have an incredible experience, book an appointment with Ansley!

I cannot even explain what a life saver this bridal dress store is!!!!! They were able to take me in literally last minute, helped me as if I had an appointment AND found me the perfect dress!!!! Words cannot express my gratitude and appreciation for this amazing bridal store!!

Had the best dress shopping experience at The White Gown in Soho! Ansley was my consultant and couldn't have been better. She made me feel totally comfortable and listened to my vision - and then picked out the perfect gown that I ended up buying. The owner, Laura, is equally as fantastic - so friendly, so helpful, so encouraging. They are there to help and put zero pressure on me. Super personal and intimate experience unlike anywhere else I went. Cannot recommend enough!